Volume spiked May 4–5 (+879 mentions on May 5 alone) on the back of TheBlock summit coverage and the $35B trading volume reveal. Smart-follower growth tracked the same window, with 5 of 11 net adds landing May 5.
30-day trends
Mention volume — daily (30d)
Sentiment breakdown (30d)
Geographic distribution (30d)
Priority markets · UAE, AU, TR + G7
Sized as % of 8,121 total mentions. UAE and US are the dominant signal markets; Italy and Japan still emerging.
All top markets (30d)
Campaigns
Active · Campaign #1 · General Awareness · creators
Total creators
19
9 named + 10 UGC
Posts live
15
9 named + 6 UGC
Pending
4
UGC video amplification
Total views
48,137
named creators only
Total likes
1,073
avg 119/post
Retweets
54
avg 6/post
Comments
437
avg 49/post
Combined reach
810.9K
named + UGC followers
Creator
Followers
Brief
Views
Likes
RTs
Replies
Status
UGC creators are merged into this view per the brief. Metrics shown only where posts are live.
Active · Campaign #2 · Turkish & AUS · creators
Total creators
6
Turkish + AUS markets
Combined reach
351.1K
creator followers
Status
TBA
awaiting brief delivery
Creator
Followers
Brief
Deliverable
Status
Active · Clipping Campaign
Total clippers
—
—
Total views
—
across delivered posts
Total engagement
—
likes + RTs + replies
Combined reach
—
clipper followers
Previous · creator status
Total creators
33
across 3 platforms
Connected
7
21% response rate
Unresponsive
23
70% of roster
Pending
3
awaiting confirmation
YouTube · 7 creators
X · 22 creators
Telegram · 4 creators
Campaign calendar
May 2026
21 events · sourced from Notion · click any event to open
Only KOLs activated in our campaigns. Live performance metrics where posts are tracked.
KOLs activated
28
across 2 campaigns
Posts delivered
15
+ 4 UGC pending
Total views
48,137
tracked posts
Smart followers gained
+11
7d · @multibank_io
Active campaign — GA named creators · live metrics
#
Creator
Followers
Views
Likes
RTs
Replies
Engagement
Active campaign — UGC creators
Creator
Followers
Brief
Status
Previous campaign — connected creators
Creator
Platform
Briefs
Deliverables
Connected = signed and posting. Excludes 21 unresponsive + 1 pending creators from the previous roster.
Campaigns
Active · Campaign #1 · General Awareness · creators
Total creators
19
9 named + 10 UGC
Posts live
15
9 named + 6 UGC
Pending
4
UGC video amplification
Total views
48,137
named creators only
Total likes
1,073
avg 119/post
Retweets
54
avg 6/post
Comments
437
avg 49/post
Combined reach
810.9K
named + UGC followers
Creator
Followers
Brief
Views
Likes
RTs
Replies
Status
UGC creators are merged into this view per the brief. Metrics shown only where posts are live.
Active · Campaign #2 · Turkish & AUS · creators
Total creators
6
Turkish + AUS markets
Combined reach
351.1K
creator followers
Status
TBA
awaiting brief delivery
Creator
Followers
Brief
Deliverable
Status
Active · Clipping Campaign · creators
Total clippers
—
—
Total views
—
across delivered posts
Likes
—
across all clippers
Retweets
—
across all clippers
Replies
—
across all clippers
Combined reach
—
clipper followers
Clipper
Followers
ETA
Views
Likes
RTs
Replies
Engagement
Deliverable
Status
Ranked by engagement. Clippers without delivered metrics yet are sorted to the bottom.
Previous Campaign
Outreach status from the previous KOL roster · split by platform
Total creators contacted
33
YouTube · X · Telegram
Connected
7
21% response rate
Unresponsive
23
70% of roster
Pending
3
awaiting confirmation
Outreach status · at a glance
Connected · 7
Pending · 3
Unresponsive · 23
Creator
Status
Posts & briefs
Deliverables
Creator
Status
Posts & briefs
Deliverables
Creator
Status
Posts & briefs
Deliverables
Observations · for next roster planning
X remains the strongest channel for outreach, but response quality has dropped — connected count revised down after re-confirmation pass.
YouTube outreach has now yielded 0 of 7 active deliverers (Conor Kenny moved to Unresponsive) — channel needs a different approach (paid placements, agent-direct, or warm intros) before re-running.
Reliable carryover creators for the next roster: Healthy Pockets, @Mad Cripto, @Iced Knife, @nftboi_, @notEezzy, @Sanjay Web3 (no deliverables this round but still connected).
23 unresponsive creators (70% of roster) is the standout pattern — review brief framing, compensation, or agent-relationship gaps before re-running.
Spaces & AMAs
Upcoming and recent audio activations · Twitter Spaces, AMAs, and podcast hosting
Hosts lined up
6
5 AMA + 1 confirmed
Combined reach
268.7K
host followers
Upcoming Spaces
4
MB.io owned · May
Past Spaces (30d)
1
Fourth Web · Apr 21
Upcoming · AMA hosts
Host
Followers
Deliverable
Post ETA
Status
Combined AMA reach: 205.7K followers · 4 hosts via Campaign #2 (Turkish & AUS) + @BawsaXBT
Confirmed · roster carryover
Host
Platform
Deliverable
Status
@crypto_rand
X
1 AMA
Pending
Carryover from previous campaign roster · awaiting confirmation
Upcoming · MB.io owned Spaces · May 2026
MB.io Spaces · Fourth Web partnership
Apr 22 · KOL guests
Live
MB.io Spaces · $MBG BitPanda Listing
May 12
Scheduled
MB.io Spaces · BitPanda listing recap
May 20
Scheduled
MB.io Spaces · $MBG on BitPanda
May 27
Scheduled
Owned-channel Spaces · @multibank_io hosting · paired with launch and listing milestones
Past · Spaces & podcast performance
Fourth Web Spaces · @guppie2121 + @DomOnChain
Apr 21 · 7,528 views · 265 likes · 119 replies
Delivered
Podcast Episode 1 · Spot exchange + Khabib
Apr 22 · audio channels
Delivered
Calendar · Spaces & AMA dates
April 2026
2 Spaces / podcasts delivered
Sun
Mon
Tue
Wed
Thu
Fri
Sat
29
30
31
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
Fourth Web Spaces
22
Podcast Ep 1
23
24
25
26
27
28
29
30
1
2
May 2026
3 MB.io Spaces scheduled
Sun
Mon
Tue
Wed
Thu
Fri
Sat
26
27
28
29
30
1
2
3
4
5
6
7
8
9
10
11
12
MB.io Spaces · Listing
13
14
15
16
17
18
19
20
MB.io Spaces · Recap
21
22
23
24
25
26
27
MB.io Spaces · $MBG on BP
28
29
30
31
1
2
3
4
5
6
AMA host dates (4 from Campaign #2 + 1 from previous roster) are still TBA and will be added once scheduled.
Campaign calendar
May 2026
21 events · sourced from Notion · click any event to open
